# Products & Plans

Zotlo lets you create flexible product structures, define global or localized pricing, and sell both subscription-based and one-time products, including e-pin codes.

In this section, you can explore the following topics:

<table data-card-size="large" data-view="cards"><thead><tr><th></th><th></th><th></th><th data-hidden data-card-target data-type="content-ref"></th></tr></thead><tbody><tr><td><h3>📦</h3></td><td><h4><strong>Products Overview</strong> </h4></td><td>Learn how products, packages, and pricing models work in Zotlo, and how they interact with checkout, subscriptions, and reporting.</td><td><a href="products-and-plans/products-overview">products-overview</a></td></tr><tr><td><h3>⚙️ </h3></td><td><h4><strong>Pricing Rules</strong></h4></td><td>Discover how to set base prices, configure billing intervals, apply introductory offers, trial periods, discounts, and advanced pricing rules.</td><td><a href="products-overview#pricing-rules">#pricing-rules</a></td></tr><tr><td><h3>🌍</h3></td><td><h4><strong>Localized Pricing</strong></h4></td><td>Define country-specific prices and currencies, understand IP- and locale-based pricing logic, and optimize global conversion.</td><td><a href="products-and-plans/localized-pricing">localized-pricing</a></td></tr><tr><td><h3>🔁</h3></td><td><h4><strong>Subscription Plans</strong></h4></td><td>Create flexible subscription packages with configurable billing cycles, renewal behavior, and upgrade or downgrade logic.</td><td><a href="products-and-plans/subscription-plans">subscription-plans</a></td></tr><tr><td><h3>🎁</h3></td><td><h4>Introductory Offers</h4></td><td>Offer free or paid trials to let customers try your product before the first full subscription charge.</td><td><a href="subscription-plans#trials-and-introductory-offers">#trials-and-introductory-offers</a></td></tr><tr><td><h3>💳</h3></td><td><h4><strong>One-time Payments</strong></h4></td><td>Set up consumable or standalone products for single-purchase flows that do not create a subscription lifecycle.</td><td><a href="products-and-plans/one-time-payments">one-time-payments</a></td></tr><tr><td><h3>#️</h3></td><td><h4><strong>E-pin Sales</strong></h4></td><td>Sell digital e-pin codes securely, manage stock, and deliver purchased codes instantly via Zotlo’s fulfillment flow.</td><td><a href="products-and-plans/e-pin-sales">e-pin-sales</a></td></tr><tr><td><h3>🏷️</h3></td><td><h4>Discounts</h4></td><td>Configure flexible discount rules and coupon codes to manage promotional campaigns that incentivize purchases and optimize your revenue growth.</td><td></td></tr></tbody></table>