# Quickstart Guide

Get up and running with Zotlo in minutes. This guide walks you through the essential steps to integrate Zotlo, configure your first checkout, and start processing payments. Follow the steps to launch your first transaction quickly and verify that your integration works as expected.

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### **Create Your Account**

Sign up for a new Zotlo account and log in to your dashboard [console.zotlo.com](https://console.zotlo.com).
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### **Add Your First Project**

From the left menu, click **+ Add Project**.\
Enter a project name, this is enough to get started.
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### **Add Your First Product**

Go to **Sales Packages** and create your first item:

* Subscription plan
* One-time purchase
* Trial or introductory offer
* Local pricing options

Set the fundamentals of what you’ll be selling. 

Explore the details of [Products & Pricing](https://docs.zotlo.com/features/products-and-plans).
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### **Choose Your Service Model**

Select how you want Zotlo to process payments and handle financial operations:

**→** [**Merchant of Record (MoR)**](https://docs.zotlo.com/welcome/merchant-of-record)

Zotlo manages taxes, billing, invoicing, and payouts. 

**→** [**Connect Your PSP**](https://docs.zotlo.com/welcome/connect-your-psp)

Use your own payment provider (Stripe, Adyen, Checkout). Zotlo manages subscriptions & checkout while you receive the funds directly. 
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### **Configure Payment Methods**

[Credit and debit cards](https://docs.zotlo.com/features/payment-methods/cards) are enabled by default under the **Merchant of Record** model.\
To activate additional payment methods such as [Apple Pay](https://docs.zotlo.com/features/payment-methods/apple-pay), [Google Pay](https://docs.zotlo.com/features/payment-methods/google-pay), or [PayPal](https://docs.zotlo.com/features/payment-methods/paypal), submit an activation request in **Dashboard → Integrations → Payment Methods**. These methods will go live after the platform verification process.

If you prefer using your own PSP instead, you can connect your provider account by adding your API credentials.
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### **Design Your Sales Interface**

Choose the type of sales surface you want:

* [Hosted Checkout](https://docs.zotlo.com/features/checkout/hosted-checkout-no-code) (no-code, fastest setup)
* [Embedded Checkout](https://docs.zotlo.com/features/checkout/embedded-checkout) (integrated on your own site)
* [Funnel Interfaces](https://docs.zotlo.com/features/quiz-funnels) (quiz funnels, multi-step flows)

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If using Hosted Checkout or flow links, remember to **set up your domain mapping**.
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### **Configure Integrations**

If you want to receive real-time purchase and subscription events on your server, integrate:

* [Zotlo Webhooks](https://docs.zotlo.com/integrating-zotlo/webhooks)
* [Zotlo Server-to-Server API](https://docs.zotlo.com/integrating-zotlo/api-reference)

For marketing and analytics event flows, connect:

* [Meta Ads](https://docs.zotlo.com/3rd-party-integrations/ad-platforms/meta-ads)
* [Google Ads](https://docs.zotlo.com/3rd-party-integrations/ad-platforms/google-ads)
* [Google Analytics](https://docs.zotlo.com/3rd-party-integrations/analytics/google-analytics)
* [Google Tag Manager](https://docs.zotlo.com/3rd-party-integrations/analytics/google-tag-manager)
* [AppsFlyer](https://docs.zotlo.com/3rd-party-integrations/attribution/appsflyer)
* [Adjust](https://docs.zotlo.com/3rd-party-integrations/attribution/adjust)

Add your integration keys in **Dashboard → Integrations →** **Events**.
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### **Configure Project Settings**

Before you start selling, configure your project settings. These global settings are required for compliance and proper user redirection.

**→**Add Your Legal & Support Pages

Provide links to your Privacy Policy, Terms of Service, and Customer Support pages to ensure transparency and compliance. You can manage these settings via:\
Zotlo Dashboard → Your Project → Project Settings → Support Links

→Add Your App or Website Links

Provide your app’s store links or deeplinks to help users continue seamlessly after purchase. You can manage these via: Zotlo Dashboard → Your Project → Project Settings → Download Links
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### **Publish and Start Selling  🚀**

Publish your checkout or sales link, run your campaigns, and start selling.

The dashboard will immediately show:

* Sales & revenue
* Active subscribers
* Renewals & churn
* Payouts or commission invoices
* Traffic statistics
* Funnel performance

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